Take full advantage of your video viewing data by connecting it to your marketing automation platform. By pushing all video viewing history into your existing Eloqua contact records, you can segment, nurture, and score individual leads based on the videos they watch and follow up with even more personalized, targeted content.
"Vidyard gives users full visibility into that black box to identify who's watching, how long they're watching and specifically what parts they watch. That's a big reveal and a very powerful connection to help understand the buyer."Steve Woods, Co-Founder and CTO - Eloqua
Connect video engagement data with marketing automation to see exactly how your videos influence the buyer journey.