The Visual Sale

A timely new book from authors Marcus Sheridan and Tyler Lessard.

The Visual Sale teaches marketers, sellers, and business leaders how to embrace video to grow faster in an increasingly virtual world. Learn about the book and see examples below of the types videos that are moving the needle for other businesses like yours.

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The Visual Sale Cover

Video Examples from the Book

Get inspired by these real-world examples of educational, engaging, and highly human videos discussed in The Visual Sale that are driving big results on a small budget.

Marketing: Inbound, Social, and Brand Entertainment

Social + YouTube Video Series: Lucid Thoughts by B2B Brand Lucidworks (NLP Episode)

Social Video Series: Vidyard’s Point of View Gets Experts on Camera

Social Video Series: Vidyard’s Point of View Gets Experts on Camera

Social Video Series: Video Vednesdays from Vidyard (Weekly Video Shorts)

Social Video Series: Video Vednesdays from Vidyard (Weekly Video Shorts)

See All 13 Videos

Marketing: Website Explainers, Demos, and Landing Page Videos

Explainer: Crownpeak Uses Visuals to Clearly Show How they Help

Explainer: Crownpeak Uses Visuals to Clearly Show How they Help

Explainer (Animated): Duuo Makes it Easy to Understand their Value

Explainer (Animated): Duuo Makes it Easy to Understand their Value

Explainer: SSIMWAVE Makes a Complex Product Easy to Understand

Explainer: SSIMWAVE Makes a Complex Product Easy to Understand

See All 8 Videos

Marketing: Webinars and Virtual Event Sessions

Webinar Example: Marcus Brings the Energy and Engagement

Webinar Example: Marcus Brings the Energy and Engagement

Webinar Example: George B. Thomas Seamlessly Blends Webcam, Screenshare and More

Webinar Example: George B. Thomas Seamlessly Blends Webcam, Screenshare and More

Webinar Example: Andrew Davis Creates Webinar Magic with TV Production Techniques

Webinar Example: Andrew Davis Creates Webinar Magic with TV Production Techniques

See All 4 Videos

Marketing and Sales: Customer Stories and Testimonials

Customer Storytelling by Genesys: CX Heroes

Customer Storytelling by Genesys: CX Heroes

Customer Journey: IMPACT Showcases AIS’s Journey to Success

Customer Journey: IMPACT Showcases AIS’s Journey to Success

Customer Testimonials: IMPACT Customers and Their Successes

Customer Testimonials: IMPACT Customers and Their Successes

See All 6 Videos

Sales: Recorded Videos to Use in Sales Cycle (The Selling 7)

Claims We Make: CEO Shares How Dexmet is Unique

Claims We Make: CEO Shares How Dexmet is Unique

The 80% Video: CEO of QDS Answers Common Questions from Prospects

The 80% Video: CEO of QDS Answers Common Questions from Prospects

Bio Video for Email Signature: Morgan Field from iPEC Coaching

Bio Video for Email Signature: Morgan Field from iPEC Coaching

See All 12 Videos

Sales: 1-to-1 Personalized Videos for Prospects and Clients

Reconnecting with an Unresponsive Prospect

Reconnecting with an Unresponsive Prospect

Sales Proposal Summary: Video Overview to Set Expectations

Sales Proposal Summary: Video Overview to Set Expectations

Custom Demo Recording to Showcase Exactly What You Offer

Custom Demo Recording to Showcase Exactly What You Offer

See All 14 Videos

Post-Sale: Customer Marketing and Culture Videos

Customer Marketing: Axonify’s Fun ‘Meet the Features’ Series

Customer Marketing: Axonify’s Fun ‘Meet the Features’ Series

Customer Marketing: Video-Based Product Release Notes

Customer Marketing: Video-Based Product Release Notes

Halloween Fun: The Vidyard Family

Halloween Fun: The Vidyard Family

Learn all the latest strategies for how to put
videos to work in your own business.