THE VIDYARD BLOG

Video Marketing Resources, Inspiration & Tactics

8 Ways to Use Video to Make the Most out of Event Marketing

Imagine that in three months, you’re flying out to set up your booth at your industry’s biggest conference. You’ll be right in the middle of…

3 B2B Video Examples to Inspire Your Next Marketing Masterpiece

Brainstorming an amazing video story for a B2B brand can feel discouraging, especially if you’re intimidated by polished looking videos from other brands. It’s often…

How Google’s Hummingbird Update Changed Video SEO and What you can do About it

One of Google’s objectives is to program its search engine to understand user queries in a way that is similar to human understanding. That is,…

How to Create a Click-Worthy Video Thumbnail Image

“Never judge a book by its cover” might be sound advice, but it’s seldom headed in today’s click-bait world where viewers decide, in a matter…

5 Reasons Why Your Intelligent, Hard-working, Good-Looking Self Should Attend Ignite

Hello friends! Contrary to my standard blog appearance where I sum up an industry event I attended, I’m actually here to tell you (read: brag)…

This Bank’s Awesome Thank-You Video Will Have You in Tears

You might feel like just a number when signing up for banking, internet, airline, or cell phone services, so when it comes to brand videos…

Filmmaking Tips to Take Your Brand Video From Zero to Hero

These days, the to-do list for a content marketer over at General Electric probably looks suspiciously like that of a producer over at Funny or…

5 Handy Content Tools to Add to Your Collection

When you’re producing new content on a regular basis—whether it’s videos, blog posts, or infographics—you understand the value of any service or tool that can…

Creating an RFP for Marketing Automation? Don’t Forget to Include Video Tracking

Walk into any business and shout “Who wants to help me with this request for proposal?” and you’ll quickly find yourself in an empty room….

3 Questions You Can Ask to Become a Data-Driven Video Marketer

Although marketers want to create tons of video to meet the ever-growing demand from savvy and independent customers, good intentions have yet to translate into…