As social host Amber MacArthur points out in the clip below, the HootSuite app isn’t just for managing video content from your social dashboard, it also grants you access to the analytics about the videos you publish.
For the social marketer it’s all about pushing out content to multiple channels, but this app adds the added insight on who’s watching, who’s sharing, and their overall attention span and location; all key information you’ll want to push into your marketing automation system for nurturing campaigns.
Check out the TWiT.tv clip and the blog post from Thornley Fallis to discover what folks are saying about our new app!
We’re thrilled to have been mentioned on The Social Hour and if you haven’t already checked out the netcast, be sure to swing by for great tips on tools to make your life easier.
Have you tried the app?
If you’ve tried our app, be sure to use the comments below to let us know what you think or ask us questions.