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The Power of Storytelling

One of the most important skills to master in life is your ability to communicate. Some of earliest forms of communication began as illustrated stories on the walls of caves to teach others how to survive and prosper. Fast forward 40,000 years and we now know that engagement through storytelling is rooted in our biology. Breakthroughs in neuroscience have helped us understand how the brain works and how you can use the power of storytelling to influence your audiences like never before, especially when creating video content.

In this session, you’ll learn powerful frameworks for crafting your stories along with neuromarketing techniques that you should incorporate into every sales and marketing initiative to engage your audiences like never before.

David Lewis, CEO @ Demand Gen

Questions?Ask @demandgen (#FastFwd2018)