The world's first B2B video marketing summit has come to an end and it was a huge success! Hundreds of marketers came together to explore how online video has become a key part of the sales and marketing process.
See content from Ignite 2014 and stay up to date on our future events
Video is transforming marketing. Join us to discover the strategies and expert insights you need to harness the power of online video.
With a focus on B2B content marketing and demand generation strategy, we'll explore B2B video marketing as a core component of the marketing and sales process.
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Learn how to maximize the ROI of your video investment from top tier marketers, industry peers and thought leaders who’ve mastered the art and science of video marketing.
See Agenda for entire list of speakers. Additional Speakers to be Announced.
Transforming your business through online video
Opening Keynote: The Future of the Internet is television
Michael Litt CEO, Vidyard
Thinking Like an Entrepreneur and Driving Transformation
Greg Overholt Founder and Executive Director, SOS
Creating Memorable Content and Thinking Like a Media Company
Humanizing Your Brand with Humor and Storytelling
Tim Washer Comedy Writer, Producer, Webby Honoree
How to Create Ridiculously Good Content
Ann Handley Chief Content Officer, MarketingProfs
The Importance of Thinking and Acting Like a Media Company
Scott Alexander Director of Digital Marketing, Oakley
Mastering the Science of Video and Content Marketing
The Science of Video Marketing
Tyler Lessard Chief Marketing Officer, Vidyard
Measuring Past the Click: How to Value Your Content Marketing
Mathew Sweezey Marketing Automation Evangelist, Salesforce Pardot
Becoming a Video Marketing Trailblazer: Lessons Learned
Bhaji Illuminati Senior Marketing Manager, Taulia
Kristin Connell Senior Manager, Digital Marketing and Content Strategy, Deltek
Rich Kline Vice President of Sales Engineering, Salesforce.com
|The ABCs of Social Selling and Using Content to Convert||Jill Rowley - Founder and Chief Evangelist #SocialSelling|
|When Bad Things Happen to Good Content||Mark Emond - President, Demand Spring|
|Catching the Big Fish with Account Based Marketing and Content Personalization||Avanish Sahai - Chief Product Officer, Demandbase|
|Using Webinars to Amplify Your Video Marketing Strategy and Lead Gen Programs||Anita Covelli - Director of Strategic Parnterships, ReadyTalk|
|The Rise of Content Marketing Operations||Jesse Noyes - Senior Director of Content Marketing, Kapost|
|What’s New and What’s Coming in the Vidyard VMP||Michael Litt & Devon Galloway - Co-Founders, Vidyard|
|Video Sharing and Distribution||Vidyard Product Experts|
|Using Vidyard for Sales Enablement||Vidyard Product Experts|
|Extracting Insights from Analytics Center||Vidyard Product Experts|