Viewer Analytics

Get vital intelligence on every single viewer

Does your team assume a lead’s interest if they download text-based content? What if they only read some? Or none? Video is the most engaging--and most engaged with--content form. Your team can measure that engagement, including what each viewer is watching, how long, where they drop off, and which videos they’ve watched previously, because better understanding leads to stronger decision-making.

Video Analytics

Run stronger, more
effective campaigns

No matter how creative and brilliant your team is, your campaigns could achieve stronger engagement. More views, more interest, more return on your efforts and investment. Understand which messages are resonating with detailed video analytics like when people are dropping off, what they’re re-watching, and more. With unmatched insights, every future campaign will be more powerful and achieve stronger results.

Marketing Automation Integrations

Strengthen demand generation programs and results

To help your team run more intelligently, quickly, and easily, Vidyard integrates with the marketing automation platform you already use and trust. Vidyard data easily transforms into lead and customer profiles that are easy to manage inside Marketo, Eloqua, and more. With this intelligence on each person, your team can more accurately score, segment, and nurture to get powerful results and turn viewers into customers.

Salesforce Integration

Track and prove the impact of video & marketing

To help your team run more intelligently, quickly, and easily, Vidyard integrates with the marketing automation platform you already use and trust. Vidyard data easily transforms into lead and customer profiles that are easy to manage inside Marketo, Eloqua, and more. With this intelligence on each person, your team can more accurately score, segment, and nurture to get powerful results and turn viewers into customers.

Email Integrations

Prove your value by helping
sales teams use your video
marketing content

You know that people respond to video better than any other content type. So put your video assets in the hands of your Sales team to help create significant revenue. How can they use it? Through email integrations built for them! Your Sales team will have the power to quickly and easily access and send the most relevant videos to the right prospects, all from inside their email. And you? You’ll prove ROI left, right, and center.