Find out how MongoDB uses video to generate over 2 million viewing minutes and thousands of new leads every year!

Overview

Despite its effectiveness, many marketers struggle with building a video strategy that scales efficiently, is tightly coupled with demand gen and sales programs, and can deliver a clear and measurable ROI. But it's not that difficult when you approach it in a practical way with the right tools at your disposal. Join Vidyard and MongoDB to learn the ins and outs of developing a top-notch video strategy.

You’ll learn how to:

  • Use gated premium video content to generate leads;
  • Target your best leads and accounts using viewer data;
  • Track audience engagement to qualify leads faster; and
  • Scale your video campaigns efficiently.

Speakers

Peter Zawistowicz Peter Zawistowicz

Peter Zawistowicz

Demand Generation, Cloud & Corporate
MongoDB

Jodi Cerretani Jodi Cerretani

Jodi Cerretani

Director of Demand Generation
Vidyard