Find out how Taulia creates stories for every stage of the funnel that engage viewers and turn them into customers.

Overview

Marketing isn’t a one-size-fits-all kind of thing. If you want to engage and convert your audience, tell creative, relatable stories. Turn your customers into heroes who defeat the unique problems that are keeping them up at night.

You’ll learn:

  • What makes a compelling B2B story
  • What questions to ask yourself so you can create an effective story that aligns with the buyer’s journey
  • How to use analytics and insights to make sure your stories are performing well and driving conversions

Speakers

Joe Hyland Joe Hyland

Joe Hyland

CMO
Taulia

Michael Litt Michael Litt

Michael Litt

CEO
Vidyard