Lattice has seriously discovered how to maximize video's strengths.


Video content influences 20% of Lattice’s pipeline. It supports the whole funnel better than any other content type: greater engagement on social, higher email opens and click-throughs and more influenced deals.

Join this webinar and learn:

  • The types of videos that perform for Lattice at each funnel stage
  • How Lattice measures the success of their video campaigns
  • How to tie in your existing marketing tech to maximize video’s effectiveness
  • How to use video to tie marketing and sales into one smooth funnel


Amanda Maksymiw Amanda Maksymiw

Amanda Maksymiw

Senior Content Marketing Manager