Are you a Post-and-Pray Pete or a Strategic Sue? Watch the not-so-fictional story to see what your video marketing might be missing.
Meet the real Strategic Sue and see how Taulia uses video to:
- Create a branded video channel on their own website
- Identify early viewer drop-off points to improve video content
- Implement a lead scoring model based on video consumption data in Marketo
- Influence over $125M in marketing pipeline