Overview

Imagine you had the data to show that your best leads consume more video content than lower quality leads. Altium does, which means they can automatically prioritize leads who watch video content. Find out how, with access to video engagement data in your marketing automation platform, you can pinpoint better quality leads and prioritize the right accounts.

Join this webinar to learn:

• How to identify what video content will attract and engage your audience
• The steps to strengthening your lead scoring model with video consumption data
• The 3 video engagement attributes you absolutely need to track
• How to use video attention-span metrics to identify sales-ready leads