Overview

Many B2B marketing teams have embraced video content to personalize their message and build greater audience engagement. But how are top performers using it throughout the buyer's journey to generate more leads, boost conversion rates and accelerate sales cycles? How are companies scaling content creation to meet the demands of their audiences (and internal teams) and what are the latest trends in creating interactive, personalized video experiences?

Join Tyler Lessard, VP Marketing at Vidyard, to discover the latest trends in the world of video and what to expect in 2018. Learn practical tips for how to scale the use of video across various B2B marketing programs and how to stay one step ahead of your competition with mind-blowing video content experiences.

Speakers

Tyler Lessard Tyler Lessard

Tyler Lessard

VP Marketing
Vidyard