Jan 1, 2026
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8 min read
Kathryn Kosmides
How Zapier integrations can help solve common problems for GTM and revenue teams, including top Zap examples.
TLDR: Uncover top ways to use Zapier integrations to get more out of your existing tools.
Ever had days where your to-do list is clogged up by those tedious tasks?
Copy and paste data from platform A to platform B. Use tool C for sending an email and tool D to track deal progression. Juggle notifications from tools E and F while trying to write a follow-up after that big meeting.
They’re boring, they take you out of your flow, and they’re not making the most of your skills or driving revenue.
But what if…you didn’t have to do them at all? That’s where Zapier can save the day with AI-powered automations that can connect over 8,000 tools together.
The best Zapier integrations help GTM teams increase efficiency, generate real pipeline movement, and scale personalized outreach without heading headcount.
Let’s get into over 20 Zapier integrations for revenue teams, internal communication, and beyond while giving you insider tips on how to choose the best integrations.
Zapier’s value prop is pretty simple: It’s an easy way to connect your apps using automated behaviors, no coding necessary. Zapier integrations use ‘triggers’ and ‘actions’: if a condition is met in one app, something happens in the other app.
Setting up automation using Zapier integrations is actually a lot easier than you might think.
Zaps are what Zapier calls the process of connecting one app to another. Just pick two tools you use and see all the plug-and-play Zaps that already exist along with the ability to customize both triggers and actions.
Think of it like Lego for automation. It can be hard to see how individual pieces are useful. But when you snap them together, you get functional productivity automation that takes care of time-consuming tasks. (Or, in the Lego example, you have a house, a car, or a spaceship.)
Over the years, Zaps have expanded to allow for multiple steps across multiple tools, branching logic, and AI actions including using their AI copilot to automate the creation of custom workflows.
If you’ve used Zapier in the past, now is a great time to take another look at how much more juice you could be getting from the squeeze. Over the last year, they’ve doubled down on helping teams enhance their workflows with AI actions, including easily integrating ChatGPT and Claude.
They’ve also improved logic branching, continued to grow their app library, and launched their AI copilot to automate Zap creation. Beyond Zaps, Zapier has introduced other tools including Zapier AI Agents, Interfaces, Chatbots, and Tables.
This makes Zapier far more powerful beyond just “triggers” and “actions” they are known for, but a wide variety of ways to connect tools, collect data, and implement artificial intelligence.
Sales and revenue teams are under constant pressure to respond faster, personalize every touchpoint, and keep pipeline moving, all while managing an ever-growing list of tools. With 8,000+ apps now available in Zapier, AI-powered automation has become one of the easiest ways to eliminate repetitive work and scale outreach without adding headcount.The next phase of AI optimization is all about scaling personalized engagement. Modern automations can now trigger highly tailored follow-ups, meeting reminders, and handoffs the moment buyers take action. And with new actionable workflows from tools like Vidyard, teams can launch these automations in seconds.
Vidyard’s Video Agent enables teams to automatically generate and send AI Avatar videos based on actions prospects take in the sales process. With Zapier, now they can trigger these videos by events that happen in over 8,000 other apps including Webflow, Chili Piper, Calendly, Salesforce, and beyond.
Vidyard also offers pre-built, actionable workflows for Salesloft, Chili Piper, and Mailchimp, making it easy for teams to launch video automations in seconds without any setup.
Some key triggers to send prospects an automated, personalized video:
By automating personalized videos at every stage of the buyer journey and responding instantly when prospects engage, teams can reduce no-shows, increase reply rates, accelerate deal momentum, and maintain consistent follow-up without adding manual rep effort.
Check out our pre-built Zapier integrations to get started with Video Agent + Zapier.
Wouldn’t it be nice if your customer relationship management (CRM) tool automatically updated leads and contacts with new information? Good news: There’s a Zap for that. (In fact, there are several.)
Here are some recommendations for ways to make the most of CRM automation with Zapier.
When a prospect clicks an ad, fills out a form, or sends an email, you can automatically convert that information into new leads in your CRM. It’s easy, and it sure beats manual data entry.
Best Zaps for Salesforce:
Easily set up lead routing rules based on territories, company size, or industry to ensure every rep gets the right prospects.
Zapier has its own Lead Router tool or you can look to build your own.
Best Zaps for lead routing:
Sophisticated sales teams have clear steps prospects must complete to move to the next deal stage. Rather than having to manually drag deals over to that next stage, this can easily be automated with Zapier.
Best Zaps for deal stage updates:
Yes, we know that these tools add the invite to your team’s calendar… but where else should that data go and how else can your team surprise and delight prospects in these moments?
Best Zaps to use with scheduling tools:
Many teams today are remote-first or have team members around the world. This can lead to information silos and misunderstandings if teams don’t have easy, automated access to the same information.
These Zaps will keep everyone on the same page without extra effort.
Each team might use Slack slightly differently, but there are way more ways to connect tools to trigger alerts to individuals, teams, and leadership.
Best Zaps for Slack:
Similar to Slack, Microsoft team can be customized to company-wide, teams, and individual needs.
Best Microsoft Team Zaps:
Here are a few Zapier video automation ideas to help smooth out your video workflow beyond automating video creation, including video content management, team notification, and viewer behavior analysis.
If you’re producing lots of excellent video content, but your upload processes mean that those videos are scattered across the cloud, you can simplify video content management with the Vidyard library so they’re in one centralized, easy-to-access place.
Best Zaps for Importing Videos from Cloud Storage:
What’s the good of new videos when nobody knows they exist? Better manage your videos by ensuring everyone gets a Slack notification when a new video hits your Vidyard library.
What good are great videos if nobody sees them? Automatically post your new videos to your LinkedIn, Facebook, TikTok, and Hootsuite connected accounts so you’ll always have the freshest content on social.
Best Zaps for Posting Video to Social Media:
Wherever you host your public video content, you can make sure that it’s being utilized by all teams in the best ways.
Best Youtube Zaps:
Best Vimeo Zaps:
Whether your team uses Trello, Asana, Monday, Notion or other project management tools, Zapier makes it easier to help teams stay on track.
Trello is already a pretty intuitive platform, but there are a few Zaps for Trello automation that make it even more effective (and your workday even more efficient).
Best Trello Zaps:
Asana is a well known project management tool used across teams including marketing, engineering, design, and operations.
Best Asana Zaps:
Monday is known for its flexibility and integrations, and Zapier takes both these to the next level.
Best Monday Zaps:
Emails are one of the original sources of busy work, which is why so many tools have sprung up to automate the email-sending process. In the digital age, collaboration often starts in shared online docs, which can get lost in the shuffle if you’re not careful.
You can take the efficiency of email automation and document sharing to the next level by throwing Zapier into the mix.
Have a lot of email accounts you need to track? Or maybe you need to give your whole team visibility into a single inbox? Set up automatic notifications when you receive new emails so you’re always on top of customer questions and requests.
Best Zaps for Gmail:
Best Zaps for Outlook:
Whether it’s a new AI tool you’ve just implemented or you’re looking for innovative ways to connect ChatGPT to other tools in your stack, we’ve got you covered.
Rather than having to open a new ChatGPT or Claude window, you can have these tools automatically generate responses your team can review.
For advanced users, webhooks let you connect apps that don’t have built-in Zapier integrations. They work by sending simple web requests to trigger actions or share data between systems. Webhooks are powerful and flexible, but require some technical setup.
Webhooks by Zapier is a great place to get started for these more technical use cases.
First, start by identifying high-impact, repeatable tasks that consume time or introduce errors like manual data entry, meeting follow-ups, or status updates between tools. Focus on workflows that touch multiple systems or teams, since these are often the biggest automation wins and deliver fast ROI when streamlined.
But, rather than trying to automate everything at once, begin with a single, well-defined workflow and expand from there. For example, automating Video Agent meeting confirmations, triggered by a calendar booking and followed by CRM updates and Slack notifications, can quickly demonstrate value and build confidence. Once that workflow is stable, you can layer on additional steps or replicate the pattern across other use cases.
Finally, Zapier’s no-code approach means RevOps, enablement, and operations teams can create and manage integrations on their own, without engineering support. This enables faster iteration, easier experimentation with new automations, and ongoing process improvements as team needs change. Let them experiment and share the results with other team members!
Zapier integrations boost productivity and sales efficiency by eliminating manual work, keeping tools in sync, and ensuring personalized follow-ups can scale. By connecting everyday apps into seamless workflows, teams spend less time on admin tasks and more time engaging prospects and closing deals.
Video Agent + Zapier enables teams to establish and build relationships through the power of personalized video. Together, they make it easy to trigger custom videos from CRM events, meetings, or form fills ultimately helping reps deliver timely, personal outreach at scale without adding extra effort.
Zapier offers a free plan with basic automation and up to 100 tasks per month, and paid plans typically start around $19.99/month (billed annually) for more tasks and advanced features with team plans starting at $69.99/month.
Many of the most popular Zapier integrations link everyday tools such as Google Sheets, Slack, Salesforce, Gmail, and HubSpot to automate communication, data updates, and task management.
Today, they can help teams connect over 9,000 different tools.
Yes, Zapier is a no-code platform designed for non-technical users. You can build automations using simple, step-by-step workflows, pre-built templates, or their AI Copilot.
You can connect Vidyard to Zapier by selecting Vidyard as a trigger or action app inside Zapier and signing in to authorize your account.
Native integrations are built directly into a product and typically offer deeper, more seamless functionality with minimal setup. Zapier acts as a flexible middle layer, allowing you to connect thousands of apps, even if they don’t have a native integration.
While native integrations are often more robust for specific use cases, Zapier excels at quick setup, customization, and connecting tools across your entire stack.
This post was originally published on October 4, 2018. It was updated on January 1, 2026.