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May 16, 2016

Vidyard Hires Proven Sales Leader Darren Suomi To Lead Global Sales

KITCHENER, Ontario – May 16, 2016 –Vidyard, the video intelligence platform for business, today announced the addition of Darren Suomi as the company’s new Senior Vice President of Global Sales to help address the growing demand for video platform solutions in North America and beyond.

Suomi previously held global sales leadership roles at Hootsuite and SAP and has worked in technology sales for more than 15 years. At Hootsuite, he served on the executive team that acquired $185 million in venture capital funding and helped grow the company’s value from less than $100 million to more than $1 billion.

“No other medium can match video’s ability to convey a message quickly and effectively,” said Suomi. “Online video is experiencing explosive growth, and Vidyard is going to lead the industry into new markets and new possibilities with its continued innovation in video analytics and video intelligence. I couldn’t be more excited to help expand those new frontiers.”

Achieving more than 800-percent revenue growth over the last two years and receiving a $35 million venture capital investment lead by Battery Ventures in January, Vidyard is seeing demand for its video intelligence platform expand throughout businesses in both B2B and B2C markets. Expanding beyond the walls of marketing departments, Vidyard is now being used within sales, support, corporate communications and customer success teams to drive greater audience engagement and track the true impact of each video asset. Vidyard’s customer base includes global leaders such as Honeywell, Lenovo, LinkedIn, Cision, Citibank, MongoDB, Sharp and 27 of the top 100 global software companies.

The addition of Suomi comes shortly after Vidyard hired former Hootsuite chief revenue officer Steve Johnson as company president and COO. Just as Suomi and Johnson helped Hootsuite dominate the social media management industry, both expect to do the same for Vidyard in the enterprise video market.

“Adding someone of Darren’s caliber will help Vidyard sustain its incredible growth trajectory,” said Vidyard CEO and co-founder Michael Litt. “His experience and expertise will be vital as we expand beyond North America to Europe and Asia. Our focus on customer success and delivering with purpose has made us the leader in this market, and Darren will help us continue to invest in enabling the power of video across global organizations.”


About Vidyard

Vidyard (Twitter: @Vidyard) is the video intelligence platform that helps businesses drive more revenue through the use of online video. Going beyond video hosting and management, Vidyard helps businesses drive greater engagement in their video content, track the viewing activities of each individual viewer, and turn those views into action. Global leaders such as Honeywell, McKesson, Lenovo, LinkedIn, Cision, Citibank, MongoDB and Sharp rely on Vidyard to power their video content strategies and turn viewers into customers.


Media Contact:

Brad Hem
Phone: (281) 543-0669

Sandy Pell

Sandy Pell

Sandy Pell is the Head of Corporate Communications at Vidyard. She's been named as one of Canada’s PR Top 30 Under 30 by PR in Canada, and one of the Top 20 Tech Women in Canada by the C100. When she isn't crafting exceptional communications, you'll find her transforming blank spaces into remarkable places as a commercial mural artist!