Hey everyone,

It’s time for your favorite part of the week, Vidyard’s Blog Recap!

Check out all the great articles below, or get up to speed with my quick recap video.

Until next week everyone, happy reading!


Fresh from the Vidyard Blog

  1. How to curate great video content
    • The importance of video has been a consistent message from the stage at INBOUND. We are sure that HubSpot is working away looking at how video applies to each stage of the inbound funnel. As a speaker at INBOUND2018 in September, we look at the absolute fundamentals of creating your own authentic video with the tools you already have at hand. Read More

  2. Get Organized for Fall: How to Do a Video Library Audit
    • August can be a slow month. Your audience might be tuning out while they’re on vacation—not to mention that you and your coworkers might also be taking the opportunity for some well-deserved R&R. While you’re enjoying these last few slow weeks of summer, why not get a head start on your fall video strategy and do a video library audit? Read More

  3. Forget the Oscars, These are the Biggest Video Events of the Year
    • We here at Vidyard enjoy a good conference as much as the next marketer—we love hearing from leaders in our field, connecting with peers and prospects, and of course, coming home with lots of free swag. But the conferences we get most excited about are the ones that include a focus on our favourite medium—video. Read More 

Industry News

  1. 6 Powerful B2B Marketing Tools for Integrated Campaign Management
    •  As B2B marketers increasingly deploy and integrate more channels into the marketing mix, there’s a need for tools dedicated to integrated campaign management. Creating a unified customer experience across inbound, outbound, owned, earned, experiential and digital touchpoints are essential to seamless omnichannel customer experiences.

  2. 5 Reasons Video is the Best Choice for Account-Based Marketing
    • “Show, don’t tell.” “Seeing is believing.” “A picture is worth a thousand words.” These aphorisms about the primacy of the visual may be trite but they’re true. Four-fifths of all the impressions on the senses come from the eye. Our brains have evolved to rely on our vision to filter out threats and identify opportunities.

Hannah Cameron